Brunswick Marine in EMEA announced today that it has reached an agreement with Walker Bay Boats of the USA to be the exclusive marketer and distributor of Walker Bay’s Rigid Dinghy and Genesis RIB lines in France and the Benelux.
"Brunswick Marine is the region's largest marine distributor and offers an extensive dealer network that will provide greater opportunities for Walker Bay Boats to expand the market for its products" said Paul Roberts, vice president - sales and marketing for Walker Bay Boats.
“We are pleased to be partnering with a company noted for its innovation and award-winning designs,” said Marc Franssen – GM, global inflatable boat business unit for Brunswick Marine in EMEA . “Walker Bay Boats, with their injection-molded technology, offers a unique balance of engineering and performance in the smaller boat class that will provide Brunswick Marine with an extended product range with broader market appeal.”
Brunswick Marine in EMEA is the manufacturing, marketing and distribution subsidiary of Mercury Marine whose Mariner or Mercury outboards may now be packaged with the Walker Bay Rigid Dinghy and Genesis RIB models.
About Walker Bay Boats
Walker Bay Boats Inc has operations in Yakima, Washington, designers in Brittany, France, and administrative offices in Vancouver, Canada. http://www.walkerbay.com/